{"id":38446,"date":"2024-09-23T10:00:35","date_gmt":"2024-09-23T00:00:35","guid":{"rendered":"https:\/\/www.bitemagazine.com.au\/?p=38446"},"modified":"2024-09-23T10:00:33","modified_gmt":"2024-09-23T00:00:33","slug":"on-the-move-mobile-dental-clinics","status":"publish","type":"post","link":"https:\/\/www.bitemagazine.com.au\/on-the-move-mobile-dental-clinics\/","title":{"rendered":"On the move: mobile dental clinics"},"content":{"rendered":"\n<p class=\"wp-block-yoast-seo-estimated-reading-time yoast-reading-time__wrapper\"><span class=\"yoast-reading-time__icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-icon=\"clock\" width=\"20\" height=\"20\" fill=\"none\" stroke=\"currentColor\" style=\"display:inline-block;vertical-align:-0.1em\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 8v4l3 3m6-3a9 9 0 11-18 0 9 9 0 0118 0z\"><\/path><\/svg><\/span><span class=\"yoast-reading-time__spacer\" style=\"display:inline-block;width:1em\"><\/span><span class=\"yoast-reading-time__descriptive-text\">Estimated reading time: <\/span><span class=\"yoast-reading-time__reading-time\">5<\/span><span class=\"yoast-reading-time__time-unit\"> minutes<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic.jpg\" alt=\"mobile dental clinics\" class=\"wp-image-38447 lazyload\" data-srcset=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic.jpg 1024w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-300x200.jpg 300w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-768x512.jpg 768w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-630x420.jpg 630w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-150x100.jpg 150w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-600x400.jpg 600w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-696x464.jpg 696w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic.jpg\" alt=\"mobile dental clinics\" class=\"wp-image-38447 lazyload\" srcset=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic.jpg 1024w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-300x200.jpg 300w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-768x512.jpg 768w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-630x420.jpg 630w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-150x100.jpg 150w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-600x400.jpg 600w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2024\/08\/mobile-dental-clinic-696x464.jpg 696w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><figcaption class=\"wp-element-caption\">The team at Smyla Dental wanted to reach out to the community, and decided a van was the way to do it.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-have-van-will-travel-forget-the-fixed-clinic-these-dental-companies-are-shaking-up-the-status-quo-and-bringing-check-ups-and-fluoride-treatments-directly-to-their-patients-by-rachel-smith\">Have van, will travel! Forget the fixed clinic. These dental companies are shaking up the status quo and bringing check-ups and fluoride treatments directly to their patients. By Rachel Smith<\/h2>\n\n\n\n<p>Any dentist will tell you they\u2019ve heard every excuse in the book as to why patients skip their twice-yearly check-up. There are only so many reminder emails and fun postcards you can send trying to lure your customer base back\u2014so why not take the dental chair to them?<\/p>\n\n\n\n<p>It\u2019s a strategy that\u2019s taken off in the pediatric space\u2014for both oral health therapist <a href=\"https:\/\/www.bitemagazine.com.au\/stephanie-roper-aka-tooth-fairy-steph-has-the-magic-touch\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stephanie Roper<\/a>, owner of <a href=\"https:\/\/www.toothfairyandco.com.au\" target=\"_blank\" rel=\"noreferrer noopener\">Tooth Fairy &amp; Co<\/a> in QLD, and Dr Cecilia Yong and Bond Kam, co-owners of <a href=\"https:\/\/smyla.com.au\" target=\"_blank\" rel=\"noreferrer noopener\">Smyla Dental<\/a> in NSW.<\/p><div class=\"bitem-article-desktop-720x300-in-text\" id=\"bitem-2746213677\"><!-- Bite 720x300 [async] -->\r\n<script type=\"text\/javascript\">if (!window.AdButler){(function(){var s = document.createElement(\"script\"); s.async = true; s.type = \"text\/javascript\";s.src = 'https:\/\/servedby.engagemedia.com.au\/app.js';var n = document.getElementsByTagName(\"script\")[0]; n.parentNode.insertBefore(s, n);}());}<\/script>\r\n<script type=\"text\/javascript\">\r\nvar AdButler = AdButler || {}; AdButler.ads = AdButler.ads || [];\r\nvar abkw = window.abkw || '';\r\nvar plc705185 = window.plc705185 || 0;\r\ndocument.write('<'+'div id=\"placement_705185_'+plc705185+'\"><\\\/'+'div>');\r\nAdButler.ads.push({handler: function(opt){ AdButler.register(165450, 705185, [720,300], 'placement_705185_'+opt.place, opt); }, opt: { place: plc705185++, keywords: abkw, domain: 'servedby.engagemedia.com.au', click:'CLICK_MACRO_PLACEHOLDER' }});\r\n<\/script><\/div>\n\n\n\n<p>Roper already owns a number of QLD-based clinics but after recently celebrating 20 years in business, she wanted a new challenge. And because she started her career in a mobile dental van, putting her own on the road was coming full circle. \u201cI wanted to spread my wings and do something in the community, reach out to the ones who weren\u2019t reaching out to us,\u201d she says.<\/p>\n\n\n\n<p>Meanwhile Smyla\u2019s husband-and-wife team wanted a business that combined Kam\u2019s accounting and marketing skills, Dr Yong\u2019s dentistry, and their combined love of working with kids. \u201cWe got the idea in 2016 but didn\u2019t launch until 2020,\u201d recalls Kam. \u201cIn between, we got married, COVID happened and we used our savings to kit out our first mobile dentist van, so there were a lot of detours.\u201d<\/p>\n\n\n\n<p>One in three Australian preschoolers have never darkened the door of a dental clinic, a horrifyiung statistic that mobile dentistry is trying to change. By venturing deep into local communities, dentists can educate and engage with schools and busy parents. \u201cLots of parents say to us, \u2018I can\u2019t get my kids to the dentist\u2019,\u201d says Roper. \u201cSo I\u2019m like, \u2018Okay, we\u2019ll bring [the dentiust] to you\u2019.\u201d<\/p>\n\n\n\n<p>Smyla\u2019s vans attend disadvantaged areas where staff see rampant caries. \u201cWe believe it\u2019s got to do with cultural backgrounds and beliefs around baby teeth not being as important as adult teeth,\u201d says Dr Yong.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>We have two vans on the road now, and a number of part-time dentists working for us, which seems to work because the travel can get tiring. <br><br><strong>Dr Cecilia Yong, co-owner, Smyla Dental<\/strong><\/p><\/blockquote><\/figure>\n\n\n\n<p>Smyla issues detailed feedback reports highlighting the number of children seen and types of treatments performed (such as fillings or extractions). \u201cWe also pass on data from a parent questionnaire about the percentage of kids who\u2019ve never been to the dentist or who have more than seven teaspoons of sugar a day. That way, the schools can make improvements in their canteen,\u201d adds Kam.<\/p>\n\n\n\n<p>Obviously, a mobile clinic needs to follow standards for safety and quality of care\u2014and the costs can be significant. Roper\u2019s costs were in excess of $100,000.<\/p>\n\n\n\n<p>\u201cI had a second-hand dental van which we did a lot of work on; we wrapped it with our branding, refurbished and replaced the interior and got everything re-certified so it was compliant,\u201d Roper remembers. \u201cWe also installed video surveillance which parents need to consent to; it\u2019s for the safety of the child and also, kids are good storytellers. We don\u2019t want them going home saying, \u2018Mum, Fairy Steph whacked me over the head with her wand and gave me a filling I didn\u2019t want!\u2019\u201d<\/p>\n\n\n\n<p>Dr Yong and Kam purchased Smyla\u2019s first van and kitted out the interior from scratch. \u201cIt was during COVID so everything was more costly,\u201d says Kam. \u201cWe probably spent around $250,000.\u201d<\/p>\n\n\n\n<p>Roper operates as Fairy Steph in her van with her dental assistant Erin Williams aka Fairy Floss. \u201cThere are just the two of us right now, but we\u2019re currently seeking motivated tooth fairies willing to go the extra mile for our kids\u2019 smiles!\u201d<\/p>\n\n\n\n<p>Smyla have already expanded from two staff to 12. \u201cWe have two vans on the road now, and a number of part-time dentists working for us, which seems to work because the travel can get tiring, and our dentists can also have some work-life balance,\u201d says Dr Yong.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>Being in a different area, going to a new school and working with different teachers and managing the school\u2019s expecations can be quite challenging. <br><br><strong>Dr Cecilia Yong, co-owner, Smyla Dental<\/strong><\/p><\/blockquote><\/figure>\n\n\n\n<p>Smyla visits schools, childcare centres and retirement homes in greater Sydney\u2014bringing dental care directly to patients who may have difficulty accessing it, or to children with time-poor working parents. Their teams may spend up to two weeks at a school treating school aged children.&nbsp;<\/p>\n\n\n\n<p>Roper\u2019s van covers schools in QLD\u2019s Redlands, and may treat a whole school in 5-10 weeks. Parents sign online consent forms and pay via invoice but there are still logistics to overcome.&nbsp;<\/p>\n\n\n\n<p>\u201cBeing in a different area, going to a new school and working with different teachers and managing the school\u2019s expecations can be quite challenging,\u201d says Dr Yong.<\/p>\n\n\n\n<p>For Roper, there have been difficulties contacting parents whose kids may need additional treatment. \u201cA lot of parents have no internet at home; the only way we can reach them is via hard copy letters,\u201d she says. \u201cSo getting kids back can be hard.\u201d<\/p>\n\n\n\n<p>Creating a cosy, safe environment that\u2019s just for kids was top of the list for both companies. Both give kids dental gift packs after a check-up. In the Smyla vans, kids can choose their favourite TV show, and Kam acts as a go-between for anxious first-timers. \u201cKids love him,\u201d laughs Dr Yong. \u201cHe ends up outside playing handball with them in the playground.\u201d<\/p>\n\n\n\n<p>Tooth Fairy &amp; Co also dial up the fun factor, with a \u2018Never Fear, the Tooth Fairy is Here\u2019 banner and Roper dressed like a fairy. \u201cWe have a Bring A Buddy policy to reduce anxiety, and we also play their favourite music in the chair. I had a kid the other day who wanted rap music and he\u2019s sitting in the dental chair tapping with his little feet. He said, \u2018This is the coolest dentist ever!\u2019 This makes my heart sing because, to me, success is seeing children want to come to our van. I\u2019m so \u2018fairy\u2019 proud my service has finally come to fruition.\u201d&nbsp;<\/p>\n\n\n\n<p><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have van, will travel! Forget the fixed clinic. These dental companies are shaking up the status quo and bringing check-ups and fluoride treatments directly to their patients. By Rachel Smith Any dentist will tell you they\u2019ve heard every excuse in the book as to why patients skip their twice-yearly check-up. There are only so many [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":38447,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7170,691],"tags":[2757,193,684,1680,569],"class_list":{"0":"post-38446","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-featured","8":"category-your-business","9":"tag-childrens-dental-health","10":"tag-childrens-oral-health","11":"tag-featured","12":"tag-mobile-dental-clinics","13":"tag-mobile-dental-van"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>On the move: mobile dental clinics - Bite Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bitemagazine.com.au\/on-the-move-mobile-dental-clinics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"On the move: mobile dental clinics\" \/>\n<meta property=\"og:description\" content=\"Have van, will travel! Forget the fixed clinic. These dental companies are shaking up the status quo and bringing check-ups and fluoride treatments directly to their patients. By Rachel Smith Any dentist will tell you they\u2019ve heard every excuse in the book as to why patients skip their twice-yearly check-up. 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