{"id":5780,"date":"2015-04-09T12:00:45","date_gmt":"2015-04-09T02:00:45","guid":{"rendered":"https:\/\/www.bitemagazine.com.au\/?p=5780"},"modified":"2015-04-09T13:12:12","modified_gmt":"2015-04-09T03:12:12","slug":"listerine-creating-habits","status":"publish","type":"post","link":"https:\/\/www.bitemagazine.com.au\/listerine-creating-habits\/","title":{"rendered":"Listerine: Creating habits"},"content":{"rendered":"<p><a href=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine.jpg\"><img decoding=\"async\" class=\"alignright wp-image-5781 size-medium lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-215x300.jpg\" alt=\"listerine\" width=\"215\" height=\"300\" data-srcset=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-215x300.jpg 215w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-733x1024.jpg 733w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-768x1073.jpg 768w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-696x973.jpg 696w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-301x420.jpg 301w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-601x840.jpg 601w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-107x150.jpg 107w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-54x75.jpg 54w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-136x190.jpg 136w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-75x105.jpg 75w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine.jpg 800w\" sizes=\"(max-width: 215px) 100vw, 215px\" \/><noscript><img decoding=\"async\" class=\"alignright wp-image-5781 size-medium lazyload\" src=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-215x300.jpg\" alt=\"listerine\" width=\"215\" height=\"300\" srcset=\"https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-215x300.jpg 215w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-733x1024.jpg 733w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-768x1073.jpg 768w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-696x973.jpg 696w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-301x420.jpg 301w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-601x840.jpg 601w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-107x150.jpg 107w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-54x75.jpg 54w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-136x190.jpg 136w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine-75x105.jpg 75w, https:\/\/www.bitemagazine.com.au\/wp-content\/uploads\/2015\/04\/listerine.jpg 800w\" sizes=\"(max-width: 215px) 100vw, 215px\" \/><\/noscript><\/a>Leading mouthwash brand Listerine\u00ae is calling on Australians to take its 21 Day Challenge after research has\u00a0shown that 70 per cent of Australian households fail to complete a three-step oral care routine[1].<\/p>\n<p>Completing this three-step oral care routine consisting of brushing, flossing and ADA approved mouthwash twice daily helps kill bad breath germs and reduces plaque which can lead to oral diseases such as tooth decay. Research has shown that brushing and flossing alone will not remove all plaque within the mouth[2].<\/p>\n<p>The addition of a fluoride mouthwash can help strengthen teeth, control plaque and kill germs that cause bad breath. It is believed that it takes just 21 days to form a new habit and with this in mind, the Listerine\u00ae 21 Day Challenge aims to encourage\u00a0consumers to form a healthy habit\u00a0and jump-start a healthier mouth in just three weeks.<\/p><div class=\"bitem-article-desktop-720x300-in-text\" id=\"bitem-3866685399\"><!-- Bite 720x300 [async] -->\r\n<script type=\"text\/javascript\">if (!window.AdButler){(function(){var s = document.createElement(\"script\"); s.async = true; s.type = \"text\/javascript\";s.src = 'https:\/\/servedby.engagemedia.com.au\/app.js';var n = document.getElementsByTagName(\"script\")[0]; n.parentNode.insertBefore(s, n);}());}<\/script>\r\n<script type=\"text\/javascript\">\r\nvar AdButler = AdButler || {}; AdButler.ads = AdButler.ads || [];\r\nvar abkw = window.abkw || '';\r\nvar plc705185 = window.plc705185 || 0;\r\ndocument.write('<'+'div id=\"placement_705185_'+plc705185+'\"><\\\/'+'div>');\r\nAdButler.ads.push({handler: function(opt){ AdButler.register(165450, 705185, [720,300], 'placement_705185_'+opt.place, opt); }, opt: { place: plc705185++, keywords: abkw, domain: 'servedby.engagemedia.com.au', click:'CLICK_MACRO_PLACEHOLDER' }});\r\n<\/script><\/div>\n<p>From Day 1 and beyond, consumers will start to experience the benefits\u00a0of a healthier mouth. To mark the challenge, the brand has released two snazzy new designs for the bottle\u00a0available at leading grocery and pharmacy outlets, and dental clinics.<\/p>\n<p>RRP: Listerine Total Care Mouth Wash, 500ml, $9.45. Stockist enquiries: 1800 029 979. Visit: <a href=\"http:\/\/www.listerine.com.au\" target=\"_blank\">www.listerine.com.au<\/a>.<\/p>\n<p><em>1. Aztec Panel Data, MAT Dec 2014. <\/em><br \/>\n<em>2. NC Sharma et al, JADA April 2004; Vol. 135:496-504, *In lab test<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leading mouthwash brand Listerine\u00ae is calling on Australians to take its 21 Day Challenge after research has\u00a0shown that 70 per cent of Australian households fail to complete a three-step oral care routine[1]. Completing this three-step oral care routine consisting of brushing, flossing and ADA approved mouthwash twice daily helps kill bad breath germs and reduces [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":5781,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[315],"tags":[1682,1681],"class_list":{"0":"post-5780","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-new-products","8":"tag-21-day-challenge","9":"tag-listerine"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.9 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Listerine: Creating habits - Bite Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bitemagazine.com.au\/listerine-creating-habits\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Listerine: Creating habits\" \/>\n<meta property=\"og:description\" content=\"Leading mouthwash brand Listerine\u00ae is calling on Australians to take its 21 Day Challenge after research has\u00a0shown that 70 per cent of Australian households fail to complete a three-step oral care routine[1]. 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